A Performance Nutrition Brand by Amray

Built On
Science.
Proven By
Performance.

Four products. One system. Grounded in research. Made to work.

The Performance System

Four products.
Every variable covered.

One system, four products — each built for a distinct phase, better together than alone.

Train Perform Hydrate Recover
Built On Science

No marketing.
No blends.
Just evidence.

01
Ingredient honesty

Exact doses, always declared. No proprietary blends, no pixie-dusting.

02
Research-grounded dosing

Doses set by the evidence, not by cost.

03
Strict manufacturing

Every batch tested for identity, potency, and contaminants — as a baseline, not a claim.

04
A system, not single products

Energy, strength, hydration, recovery — four products, one system.

500+
Peer-reviewed studies behind our formulations
30yr
Safety record behind creatine monohydrate
10–20%
Strength gain vs placebo in RCTs
0%
GI load from TrueMag's transdermal delivery
4/4
Performance phases covered — one product per phase.
Built On Science. Proven By Performance.
The TrueCraft Difference

Why we're
not like the rest.

Most brands optimise for margin. We optimise for what works.

Feature
TrueCraft
Industry Average
Label transparency
Every dose declared, no exceptions.
Blends hide real amounts.
Ingredient dosing
Clinically effective, evidence-set doses.
Pixie-dusted, label-only doses.
Added sugar
Zero — no sugar, no sweeteners.
Common, for palatability.
Product range design
One system, four phases, zero overlap.
Overlapping SKUs, not outcomes.
Manufacturing standards
Every batch tested.
Basic compliance, not batch tested.
Evidence foundation
500+ studies back the range.
Often unsupported claims.
0%
Proprietary blends
100%
Label transparency
4/4
Products, clinically dosed
Science Dashboard

The numbers
behind the system.

Measurable fundamentals — drawn from independent research, not our own claims.

Evidence Strength
Research depth by ingredient
Human studies per active compound
Creatine
300+
Citrulline
80+
Beta-Alanine
55+
Transdermal Mg
50+
Electrolytes
30+
Efficacy Metrics
Measured performance outcomes
Average improvement across multi-week RCTs
85%
Strength output
1RM gain with creatine, 4–8 weeks
70%
Endurance
Reduced time to fatigue with citrulline malate
60%
Sleep quality
Improved with transdermal magnesium
Science & Standards

How a TrueCraft
product is made.

01
Literature Review
Start with the evidence

We find compounds with consistent results in human RCTs, then use the dose range those trials actually used.

02
Dose & Formulation
Set by outcome, not cost

Each ingredient dosed for real results, not a label claim. Nothing added just to look impressive.

03
Manufacturing & Testing
Test. Verify. Ship.

Every batch tested for identity, potency, and contaminants before release. The label matches the product.

Quality Standard
Batch-Level Testing

Every batch independently tested — identity and potency confirmed before release.

Purity Standard
Contaminant Screening

Every product screened for heavy metals and contaminants, standard — not an upgrade.

Transparency Standard
No Proprietary Blends. Ever.

If it can't be fully declared on the label, it doesn't go in the product.

100%
Batches tested before release
0%
Proprietary blends
4/4
Products fully declared